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PERFORMANCE CREATIVE

Meta Ads and Performance Max creative strategy. Video-first concepting and structure. Hook testing and variant development. A/B and multivariate creative testing. Creative iteration and optimisation cycles.

My Skills
CREATIVE STRATEGY
PERFORMANCE CREATIVE
CONTENT & CREATIVE LEADERSHIP
DIGITAL MARKETING FOUNDATIONS
Experience
01
INTERNSHIP, momento
2003 - 2004
02
junior web designer, sendbox
2004 - 2006
03
Junior web developer, coinify
2006 - 2009
04
Senior app developer, datamasters
2009 - 2014
05
Senior software developer, nitrosoft
2014 - present
PERFORMANCE CREATIVE
The Big Give Women & Girls Match Fund for GDST
02
view project
CONTENT & CREATIVE LEADERSHIP
Ladies Time Out - Winter Retreat
02
view project
© Adaora Inyama 2025